The two main devices (symbols) in the Beadle blazon are the escallop and chevron. The two main tinctures (colors) are gules and argent.
The bold red colour on a heraldic shield is known as gules. It has a long history within heraldry, it is known that one of those who besieged the scottish castle of Carlaverock in 1300 was the French knight Euremions de la Brette who had as his arms a simple red shield.1The Siege of Carlaverock, N. Harris, Nichols & Son, London, 1828, P180. The word gules is thought to come from the Arabic gule, or “red rose” 2Boutell’s Heraldry, J.P. Brooke-Little, Warne, (revised Edition) London 1970, P 313. Later writers associated it with the precious stone ruby and the metal iron 3Understanding Signs & Symbols – Heraldry, S. Oliver & G. Croton, Quantum, London, 2013, P53, perhaps because of the red glow of iron in the heat of the blacksmith’s forge.
Argent is the heraldic metal Silver and is usually shown as very pure white. It is also known more poetically as pearl, moon (or luna) 4Understanding Signs & Symbols – Heraldry, S. Oliver & G. Croton, Quantum, London, 2013, P53. In a sketch or drawing it is represented by plain, unmarked paper 5A Glossary of Terms used in British Heraldry, J.H. Parker, Oxford, 1847, P11.
The escallopoccurs often in arms, represented as the outside of the shell, sometimes “fluted” of a different colour 6A Glossary of Terms used in British Heraldry, J.H. Parker, Oxford, 1894, Entry:Escallop. It has been part of heraldic tradition almost from the beginning of the art, Henry III of England awarded Gules, 3 escallopes argent to Herbert de CHAMBERLEYNE in the 13th century, and it is present in the heraldry of almost all countries 7A Complete Guide to Heraldry, A.C. Fox-Davies, Bonanza (re-print of 1909 Edition), New York, 1978, P299. It is believed that they were adopted as badges of those going to the Holy Land and can be found in the arms of many a crusading family. Hence Wade’s suggested association of the scallop with those that “complete long journeys to far countries” 8The Symbolisms of Heraldry, W. Cecil Wade, George Redway, London, 1898 P91.
The chevron is one the major shapes used upon a shield, known as ordinaries. The inverted ‘V’ of the chevron is perhaps thought to have originated to represent a military scarf folded on the shield 9A Display of Heraldry, J. Guillim, Blome, London, 1679, (various), or additional cross-pieces used to strengthen the shield and painted a different colour.10The Pursuivant of Arms, J. R. Planche, Hardwicke, London 1859. It has also acquired the meaning of “Protection… granted… to one who has achieved some notable enterprise” 11The Symbolisms of Heraldry, W. Cecil Wade, George Redway, London, 1898 P45, possibly becuase of its resemblance to the roof truss of a house.