The three main devices (symbols) in the Higgs blazon are the chevron, buck and arrow. The two main tinctures (colors) are argent and gules.
Argent is the heraldic metal Silver and is usually shown as very pure white. It is also known more poetically as pearl, moon (or luna) 1Understanding Signs & Symbols – Heraldry, S. Oliver & G. Croton, Quantum, London, 2013, P53. In a sketch or drawing it is represented by plain, unmarked paper 2A Glossary of Terms used in British Heraldry, J.H. Parker, Oxford, 1847, P11.
Red in heraldry is given the name Gules, sometimes said to be the “martyr’s colour”3The Symbolisms of Heraldry, W. Cecil Wade, George Redway, London, 1898 P36. The colour is also associated with Mars, the red planet, and the zodiacal sign Aries 4Understanding Signs & Symbols – Heraldry, S. Oliver & G. Croton, Quantum, London, 2013, P53. Later heralds of a more poetical nature would sometimes refer to the colour as ruby, after the precious stone.5A Complete Guide to Heraldry, A.C. Fox-Davies, Bonanza (re-print of 1909 Edition), New York, 1978, P77.
The chevron is one the major shapes used upon a shield, known as ordinaries. The inverted ‘V’ of the chevron is perhaps thought to have originated to represent a military scarf folded on the shield 6A Display of Heraldry, J. Guillim, Blome, London, 1679, (various), or additional cross-pieces used to strengthen the shield and painted a different colour.7The Pursuivant of Arms, J. R. Planche, Hardwicke, London 1859. It has also acquired the meaning of “Protection… granted… to one who has achieved some notable enterprise” 8The Symbolisms of Heraldry, W. Cecil Wade, George Redway, London, 1898 P45, possibly becuase of its resemblance to the roof truss of a house.
We should be surprised to find the stag or buck, noble quarry of many a mediaeval hunt, being illustrated in many a coat of arms. 9Boutell’s Heraldry, J.P. Brooke-Little, Warne, (revised Edition) London 1970, P 69. It shares many of the poses to be found with the lion, but also one almost unique to the deer, grazing, as if the animal is still unaware of the hunter’s approach. 10A Glossary of Terms used in British Heraldry, J.H. Parker, Oxford, 1894, Entry:Deer. In common with all symbols related to the hunt we probably need look further for their intended meaning than the pleasure taken by the holder in such pursuits! 11The Symbolisms of Heraldry, W. Cecil Wade, George Redway, London, 1898 P30
Given the martial nature of the origins of Heraldry, in the identification of knights and men-at-arms it can come as no surprise that mediaeval weaponry of all types are frequently to be found in a coat of arms 12Boutell’s Heraldry, J.P. Brooke-Little, Warne, (revised Edition) London 1970, P 89. The regular prescence of the arrow, both singly and in groups is evidence of this. In British heraldry a lone arrow normally points downward, but in the French tradition it points upwards. 13A Glossary of Terms used in British Heraldry, J.H. Parker, Oxford, 1894, Entry:Arrow. The presence of an arrow in a coat of arms is reckoned to indicate “martial readiness” by Wade. 14The Symbolisms of Heraldry, W. Cecil Wade, George Redway, London, 1898 P111