The three main devices (symbols) in the Bruton blazon are the chevron, fess and wolf. The three main tinctures (colors) are gules, azure and argent .
Red in heraldry is given the name Gules, sometimes said to be the “martyr’s colour”1The Symbolisms of Heraldry, W. Cecil Wade, George Redway, London, 1898 P36. The colour is also associated with Mars, the red planet, and the zodiacal sign Aries 2Understanding Signs & Symbols – Heraldry, S. Oliver & G. Croton, Quantum, London, 2013, P53. Later heralds of a more poetical nature would sometimes refer to the colour as ruby, after the precious stone.3A Complete Guide to Heraldry, A.C. Fox-Davies, Bonanza (re-print of 1909 Edition), New York, 1978, P77.
Azure is the heraldic colour blue, usually quite a deep, dark shade of the colour (there is a lighter blue that sometimes occurs, known as celestial azure). If colour printing is not available then it can be represented by closely spaced horizontal lines in a scheme known as “hatching” 4Boutell’s Heraldry, J.P. Brooke-Little, Warne, (revised Edition) London 1970, P 26. The word is thought to originate from the Arabic lazura and it represents the colour of the eastern sky. It is also said to be the colour associated by the Catholic Church with the Virgin Mary and hence of particular significance 5The Symbolisms of Heraldry, W. Cecil Wade, George Redway, London, 1898 P150.
Argent is the heraldic metal Silver and is usually shown as very pure white. It is also known more poetically as pearl, moon (or luna) 6Understanding Signs & Symbols – Heraldry, S. Oliver & G. Croton, Quantum, London, 2013, P53. In a sketch or drawing it is represented by plain, unmarked paper 7A Glossary of Terms used in British Heraldry, J.H. Parker, Oxford, 1847, P11.
The chevron is one the major shapes used upon a shield, known as ordinaries. The inverted ‘V’ of the chevron is perhaps thought to have originated to represent a military scarf folded on the shield 8A Display of Heraldry, J. Guillim, Blome, London, 1679, (various), or additional cross-pieces used to strengthen the shield and painted a different colour.9The Pursuivant of Arms, J. R. Planche, Hardwicke, London 1859. It has also acquired the meaning of “Protection… granted… to one who has achieved some notable enterprise” 10The Symbolisms of Heraldry, W. Cecil Wade, George Redway, London, 1898 P45, possibly becuase of its resemblance to the roof truss of a house.
The fesse (also found as fess) is one of the major ordinaries to found in heraldry, being a bold, broad, horizontal band across the centre of the shield. It may originally have arisen from the planks of which a wooden shield can be constructed, the centremost plank being painted a different colour 11A Glossary of Terms used in British Heraldry, J.H. Parker, Oxford, 1894, Entry:Fesse. It is instantly recognisable as a symbol, for example the arms of COLEVILLE granted during the reign of Hery III are simply or, a fesse gules. With this clear association with the construction of the shield itself, Wade believes that the fesse can be taken to be associated with the military, as a “girdle of honour”.
The wolf was the symbol of Rome long before the advent of heraldry, and before that was sacred to the ancient Egyptians. 12The Symbolisms of Heraldry, W. Cecil Wade, George Redway, London, 1898 P31 In heraldry it is probably more often just as head than the whole animal, but when whole it can be in many different poses. 13A Glossary of Terms used in British Heraldry, J.H. Parker, Oxford, 1894, Entry:Wolf It is found from the earliest instances of arms, but quite often due to a derivative of its French name, loup sharing the initial sound of many family names like LOWE and LOVATT.